
How to Create Successful Brand Partnerships on Roblox: A Complete Guide
In this guide, we’ll walk you through the steps for creating a successful brand partnership on Roblox, showcasing top examples of brand integrations, and offering practical strategies for collaborating with the platform’s best developers.

Roblox's Next Frontier: Major Updates from RDC 2024
Roblox took bold steps forward at RDC 2024, laying out its vision for the future with key announcements aimed at empowering creators and enhancing user experiences. These changes reflect the platform's commitment to innovation and its growing influence in the digital space.

Think Influence Heads to Advertising Week NYC
We aim to connect with brands and agencies to explore collaborative opportunities in game marketing across platforms such as Roblox, Fortnite, and Minecraft. With the growing integration of advertising in user-generated gaming, fostering strong relationships with leaders in this space is crucial for creating impactful partnerships that resonate with diverse audiences.

Audi and Voldex Partnership Wins Best Collaboration at the 2024 Roblox Innovation Awards
Think Influence is proud to congratulate our client, Voldex Studios, on winning the coveted Best Collaboration award at the 2024 Roblox Innovation Awards for their groundbreaking partnership with Audi.
The collaboration brought Audi's premium designs to life in Driving Empire, enhancing the gaming experience with innovative features and a sleek automotive aesthetic.
This award highlights Voldex’s ability to create meaningful and engaging brand partnerships, solidifying their position as industry leaders on Roblox.

Porsche Joins Driving Empire
Driving Empire Celebrates 50 Years of the Porsche 911 Turbo
Get ready for a milestone celebration! Driving Empire is thrilled to announce a partnership with Porsche and the launch of a special in-game event to mark the 50th anniversary of the iconic Porsche 911 Turbo. Starting today, players can dive into the game and experience this legendary car like never before! The Porsche 911 Turbo has been a symbol of automotive excellence for five decades, and we’re bringing that magic to Driving Empire with the release of the new Porsche 911 Turbo 50 Years and the Porsche 911 Turbo No. 1!

Think Influence to Attend Roblox Developers Conference
We are excited to announce that Think Influence will be attending the Roblox Developers Conference (RDC) 2024, a premier event dedicated to the creative and technical minds behind the world of Roblox. As a company committed to pioneering strategic licensing, integration, and collaboration partnerships, our participation at RDC underscores our dedication to empowering developers and fostering innovation in the gaming community.

NASCAR Races into Driving Empire with Goodyear tires
NASCAR is synonymous with speed, power, and precision, and now you can feel that same rush in Driving Empire. From the roar of the engines to the thrill of the draft, every aspect of NASCAR’s legendary races has been meticulously recreated for an immersive gaming experience. Whether you’re tearing up the track in a classic car or one of the latest models, Driving Empire offers a racing experience like no other.

Think Influence Heads to Gamescom in Cologne
We are thrilled to announce that Think Influence will be attending Gamescom 2024, one of the world's largest and most anticipated gaming events. As a company dedicated to pioneering new frontiers in strategic licensing, integration, and collaboration partnerships, our presence at Gamescom reflects our commitment to the gaming industry.

Driving Empire Welcomes the Stunning Lamborghini Temerario
The Lamborghini Temerario combines cutting-edge technology, breathtaking speed, and luxurious design, making it a must-drive for enthusiasts who seek the ultimate driving experience.

Tigers & Detroit Vs Everybody Team Up for 1984 World Series 40th Anniversary
The Detroit Tigers will celebrate the 40th anniversary of the 1984 World Series championship team at Comerica Park on Saturday, Aug. 31, and fans purchasing a special ticket package will have the chance to walk away with exclusive merchandise in partnership with Detroit Vs Everybody.

Exploring the Future of Roblox: Key Insights from Genre Trends
Roblox has always been a dynamic platform where creativity and innovation thrive, allowing millions of users to build, play, and share their unique experiences. Recently, Roblox released a comprehensive analysis of genre trends on their platform, shedding light on what creators and players can expect in the coming months.

Push the Limits: Drive KTM’s Finest Cars in Driving Empire
Rev your engines and prepare for an exhilarating experience! We are thrilled to announce the latest additions to our ever-expanding garage: three extraordinary KTM cars are joining the ranks. Get ready to take the wheel of the KTM X-BOW GT, KTM X-BOW GT4 Evo, and KTM X-BOW GTX!

2024 Roblox Innovation Awards Nominations Announced
Voldex studios has secured multiple nominations for the 2024 Roblox Innovation Awards, underscoring their leadership in game development and community engagement.

Think Influence to Join SEG3 Panel in London
We are excited to announce that Think Influence will be joining the SEG3 London conference for an engaging session titled "Game & Glamour: Driving The High-End Brand Experience," scheduled for Friday, June 28, 2024. This 40-minute session, taking place from 11:30 AM to 12:10 PM (Europe/Dublin time), promises to delve into the innovative strategies employed by high-end, aspirational brands to engage with a broader global audience.

McLaren Accelerates Into Driving Empire with an Exclusive Lineup
McLaren Accelerates Into Driving Empire with an Exclusive Lineup



Land Rover Conquers New Terrain in Driving Empire
Land Rover Conquers New Terrain in Driving Empire

Roblox's Positive Impact on Brand Engagement
A recent study commissioned by Roblox delves into the significant benefits that brands can reap by advertising on its platform. The survey, which involved 2,100 participants, underscores Roblox's growing influence as a marketing tool, particularly among younger demographics who are more engaged with immersive digital experiences.

Jaguar: A Legacy of Elegance and Speed Arrives in Driving Empire
Jaguar: A Legacy of Elegance and Speed Arrives in Driving Empire